November 17, 2010

Distributed innovation at Berkeley II

Clearing out old articles stuck in my outbasket.

Reprising my appearance last year, on Aug. 31 I presented my talk at Henry Chesbrough‘s Open Innovation Speaker Series in UC Berkeley. The audience was mostly engineering graduate students, with the largest proportion apparently chemical engineers.

My talk provide an overview of O/U/CI and thus was titled “An Overview of Distributed Perspectives on Innovation.” It was an updated version of my May talk in Göttingen, which in turn was an update of my September 2009 talk at COI. Part of this is that the goals were very similar: give an overview of OI and related theories in 45 minutes.

The slides are up on SlideShare and the PDF even has hotlinks to all of the books for readers who want to learn more about them. (Many of these same references are in my postings on the key books for O/U/CI research and influential O/U/CI articles and books, and my references for the May talk.)

For the first day of class, I think the value was in contrasting OI/UI/CI research, and then emphasizing the importance of topics like crowdsourcing and OI-by-acquisition (aka OI-becoming-VI). I spent a particularly long time on communities, because I think OI has (mostly) neglected studying communities to a degree that UI certainly has not.

For open innovation scholars, the most interesting part is the latest incarnation of my (2010 AOM) paper with Marcel Bogers on innovation modes. We made good progress during our time at Montreal, and I think are getting closer to having something that will make a publishable contribution (rather than just an interesting typology).

The presentation is now up on YouTube. If you watch the video, it’s obvious I had time problems at the end. One reasons was Chesbrough gave a substantive introduction to OI rather than (as I had assumed) just discussing the administrative policies. But the main reason was that my watch — synchronized to global time standards via my laptop — was five minutes behind the classroom clock, something I didn’t notice until near the end. It’s easy to make up 5 minutes when you have 30 minutes left, but not when you have 5 minutes left.

My other failing was that when I was asked about (effectively) corporate venture capital, I couldn’t remember the name of Markku Maula, lead author of Chapter 12 of our 2006 book. It has nothing to do with the quality of his work on CVC and everything to do with not seeing Markku more than once every few years. (Another problem is that he’s the only Markku or Maula that I know.)

My gratitude to Henry Chesbrough and Solomon Darwin for inviting me to kick off the program. It’s great to have a room full of people interested in open innovation, as was demonstrated by the lively discussion afterwards.

Note: I held the article awaiting the YouTube video, but due to technical difficulties the no video was made. My Sept. 2009 COI talk is on YouTube, and Solomon and I plan to double-check the A/V technicalities before my next COI talk on Jan. 24.

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